5.2M
Instagram Reach
63% of total reach
3.0M
Facebook Reach
37% of total reach
6
Content Pieces Live
1 pending review
23
Booking Enquiries
via TravelCraft agents
Monthly Reach Growth — Jan to Apr 2026
Instagram + Facebook combined reach across all 63 agents
Instagram
Facebook
Total
Top Performing Content This Month
| Content | Posts | Reach | Engagement |
|---|---|---|---|
| Overwater Villa Suite | 142 | 2.4M | 5.2% |
| Sunset Dolphin Experience | 98 | 1.8M | 4.8% |
| Underwater Restaurant | 87 | 1.6M | 4.1% |
| Barefoot Luxury Package | 76 | 1.2M | 3.9% |
| Kids' Eco Programme | 41 | 0.8M | 3.4% |
Recent Enquiries
Priya Sharma · Mumbai
2 adults, 7 nights, Jun 2026, honeymoon
Rahul Kapoor · Delhi
4 adults + 2 kids, Aug 2026, family
Meera Iyer · Bangalore
2 adults, 5 nights, Sep 2026
Vikram Nair · Chennai
Group of 8, conference package
Performance Analytics
Detailed reach, engagement and ROI data — Soneva Fushi
8.2M
Total Reach
24.6M
Total Impressions
3× reach
19,902
Avg Reach / Post
₹0.61
Cost Per 1,000 Reach
130× cheaper than Meta Ads
412
Total Posts by Agents
63 / 100
Agents Using Content
63% adoption rate
6.5
Avg Posts / Agent / Month
23
Enquiries Generated
Daily Reach Trend — Last 60 Days
Combined Instagram + Facebook daily reach across all agents
Reach by City — Top 8
Posts Split by Platform
Instagram 68%
Facebook 32%
Reach Split by Platform
Instagram 63%
Facebook 37%
ROI Comparison — Same Monthly Budget of ₹41,667
| Channel | CPM | Monthly Reach | Monthly Spend |
|---|---|---|---|
| TravelCraft Agent Network | ₹0.61 | 2.05M | ₹41,667 |
| Meta Ads (India Travel) | ₹120–200 | 200K–340K | ₹41,667 |
| Google Display | ₹80–150 | 280K–520K | ₹41,667 |
| Travel Magazine (Print) | ₹500+ | 50K–100K | ₹41,667 |
TravelCraft delivers 6–8× more reach than paid digital ads at the same spend — via verified travel agents actively selling Maldives holidays to qualified buyers across India.
Agent Reach
63 Active Agents Representing Soneva Fushi across India
Mumbai
14 agents
1.84M reach
Delhi
12 agents
1.48M reach
Bangalore
9 agents
1.15M reach
Hyderabad
7 agents
0.82M reach
Chennai
6 agents
0.74M reach
Ahmedabad
5 agents
0.61M reach
Pune
5 agents
0.54M reach
Kolkata
3 agents
0.42M reach
Top 10 Performing Agents
| # | Agent | Agency | City | Posts | Reach | Engagement | IG | FB |
|---|
Agent Platform Distribution
28 agents — Instagram only
8 agents — Facebook only
27 agents — Both platforms
Total: 63 active agents
Content Library — Soneva Fushi
6 Live Pieces
1 Under Review
412 total posts by agents
8.2M total reach generated
Live
Property
Overwater Villa Suite
Our signature overwater villas with direct ocean access
142 posts
2.4M reach
Live
Experience
Sunset Dolphin Cruise
50+ wild dolphins, every evening at sunset
98 posts
1.8M reach
Live
Dining
Underwater Restaurant
Fresh-catch dining 5 metres below the Indian Ocean
87 posts
1.6M reach
Live
Package
Barefoot Luxury Package
5 nights all-inclusive from ₹1.2L/couple
76 posts
1.2M reach
Live
Experience
Kids' Eco Programme
Junior marine biologist program for ages 5–14
41 posts
0.8M reach
Live
Destination
Villa Aerial View
Aerial perspective of North Malé Atoll
28 posts
0.4M reach
Under Review
Experience
Arrival Jetty Experience
Seaplane arrival with private butler welcome
0 posts
Submitted Apr 20, 2026
Upload New Content
Add property content for agents to share on their social channels
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Content is reviewed by TravelCraft within 24 hours before going live to agents.
Booking Enquiries from Agents
23 enquiries this quarter · via TravelCraft agent network
23 Total
8 Open
11 Responded
4 Confirmed
| # | Agent | Location | Enquiry | Guests | Travel Dates | Budget | Status | Date |
|---|
Subscription & Plan
Manage your partnership with TravelCraft
Annual Partner
Active Plan
Renews on 31 December 2026
Jan 1, 2026
96 of 365 days · 269 remaining
Dec 31, 2026
96
Days Active
₹5.12L
Value Generated
at Meta CPM equivalent
What's Included in Annual Partner Plan
Unlimited content uploads (reviewed within 24h)
Featured placement in all agent feeds
Real-time performance dashboard
Monthly analytics reports
City-wise agent distribution data
Booking enquiry routing
Dedicated account manager: Arjun Mehta
Co-branded campaign eligibility
Annual partner badge on platform
Priority placement in content library
Your Investment vs. Returns — Apr 2026
| Metric | This Month |
|---|---|
| Investment (monthly equivalent) | ₹41,667 |
| Reach generated | 2.05M |
| Cost per 1,000 reach (CPM) | ₹0.61 |
| Equivalent Meta Ads spend | ₹2,46,000 – ₹4,10,000 |
| ROI multiplier | 5.9× – 9.8× |
Interested in adding a second property to TravelCraft? Contact your account manager Arjun Mehta to discuss multi-property partnership options and bundle pricing.